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Associate Professor of Digital Marketing - Enforma

Updated: Jul 26

In this chapter of my #WorkExperience, I share my teaching journey at Enforma, where I helped young professionals launch careers in digital marketing between 2018 and 2019.



About Enforma


Enforma (Mantuan Educational Institution) square logo on a transparent background
Logo of Enforma – Ente di Formazione Certificato

Enforma – Ente di Formazione Certificato is a private training institute and social enterprise founded in 2003 in Mantua, Italy.


The organization specializes in fast, job-market-ready training programs, with a strong focus on social inclusion and employability.


Enforma operates in Mestre and Milan, offering continuing education for both individuals and companies.




Timeframe


📅 January 2018 – June 2019


💼 Employment Type: Freelance


📍 Location: Mestre, Veneto, Italy (on-site



Achievements


 Directed and taught 5 digital marketing courses (15–20 students per class)


 Achieved an 88% job placement rate within 4 months after course completion


 Promoted and managed both single-event workshops and long-format courses (1 to 3 months)


 Motivated young professionals to go the extra mile in achieving their business and life goals



Subjects Taught


  • Traditional Marketing

  • Digital Marketing

  • Strategic Digital Marketing Management

  • Communication

  • International Marketing

  • Digital Advertising & Affiliate Marketing

  • E-commerce

  • Social Media




Digital Gladiator Project

One of my most impactful teaching moments was the Digital Gladiator Masterclass in 2018.


Each course concluded with a hands-on marketing project to apply the skills learned.


That year, the final project became an actual live event, where students showcased their marketing strategies in front of a real audience.


A perfect example of learning by doing — and ending in a blaze of glory



Main Technologies Used


🧑‍💼 Admin: Microsoft Office, G Suite


📣 Advertising: Facebook Ads, LinkedIn Ads


🌐 CMS: Wix


📬 Email Marketing: Ascend by Wix


🎨 Design & Video: Adobe Photoshop, Adobe Premiere, Final Cut Pro X



💬 Want to build a course or train your team on digital marketing fundamentals?




TESTIMONIALS



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